PCI is an agency that works with purpose and that purpose is to use the power of communications to make a difference in the world. That purpose and power were front and center in the four awards we received with our clients recently from the Publicity Club of Chicago.
At the PCC Awards Dinner in late May at the Palmer House Hotel in Chicago, we received four Silver Trumpet awards for the following programs:
- Crisis/Issues Management– Fresenius Kidney Care: “Maintaining Care During Hurricane Season,” a comprehensive campaign to ensure people who rely on kidney dialysis to stay alive and healthy in the face of overwhelming obstacles: loss of electricity and clean water, flooded streets, extensively damaged clinics and nurses and other providers flooded out of their own homes
- Multi-Cultural Campaigns– Southland College Preparatory High School: “Hidden Figures No More,” a national media relations campaign to showcase the success of an extraordinary charter school by highlighting the story of the African American women scientists and mathematicians who worked at NASA in the 1960s, including Katherine Johnson, whose nephew attends Southland Prep
- Social Media- National Society of Genetic Counselors: “Genetic Counselor Awareness Day Empowers,” an integrated communications campaign to promote the society’s first annual awareness day. The campaign utilized organic and paid social media, the NSGC blog, member and partner outreach, and media relations to generate awareness of genetic counselors
- Special Events- Evangelical Lutheran Church in America: “Elevating The Lutheran Message,” a media relations campaign publicizing its observance of the 500th anniversary of the Lutheran Reformation
“We’re so grateful to our many clients who entrust PCI to help them tell their stories and advance their important missions,” said PCI’s Chief Executive Officer Jill Allread. “Seeing our programs recognized by our industry peers just makes our work all the more gratifying.